Case study
Representation · Creator management · UAE
Ahmed Al Marzooqi, UAE Project
Two years of building an Emirati creator into a platform brands and ministries call first.
273K
followers today
+70K
followers in 12 months
100+
branded videos
30+
government partners
Scope
- Content strategy, five pillars
- Positioning and personal brand
- Brand partnerships, 50+ brands
- Government and institutional collaborations
- Deal negotiation and delivery
Results
- 273K followers, up 70K in the last twelve months.
- 5M+ average monthly impressions.
- 100+ brand videos with 50+ brands, including Aldar, Emaar, ADNOC and DIFC.
- 30+ government and institutional partners, including DCT Abu Dhabi, RTA, du and Etihad Rail.
- Next: 500K followers by the end of 2026.
Followers, and where it is going
500K is a target, drawn dashed. Never draw a target as a solid bar.
Representation is the last step. First comes a business worth representing.
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